How are images used, manipulated and recontextualized to comment on events? In this project, we looked at how Internet memes contributed to a national conversation during the Romanian Elections Referendum in the summer of 2012. We focused our study on the time between June-August 2012 and pulled memes from Facebook, Reddit and Google. After categorizing the memes into five main groups according to main threads of discussion, we used the JavaScript library D3 to group and visually display them. Finally, we analyzed and tried to contextualize the memes next to the strange sequence of political events that summer in Romania.


Topical Meme Sharing in the Romanian Elections Referendum